Simple, honest pricing

Yes. Every new user gets a 7-day free trial with full access to everything in the app. Your subscription is managed through the App Store — if you decide FitCove isn't for you, just cancel before the trial ends and you won't be charged.

Yes. You can cancel your subscription anytime through your Apple ID settings. Your access continues until the end of your current billing period.

All payments are handled through the App Store, so you can use any payment method linked to your Apple ID — credit/debit card, Apple Pay, or App Store gift card balance.

Yes — there's one subscription tier that includes everything: lifting programs, running plans, hybrid training, Apple Watch companion, adaptation engine, and exercise alternatives. No hidden upsells or premium tiers.

You can generate up to 5 new training plans per month. This includes your initial plan and any regenerations (e.g., changing goals, training days, or starting fresh). Day-to-day adaptation — weight adjustments, exercise swaps, feedback responses — happens automatically and doesn't count toward this limit. Most users need 1-2 generations per month. The counter resets on the 1st of each month.